A Free Web Site Marketing Tool You Can Use

August 24, 2010 in Association Tips | Comment

Free Web Marketing Checklist

Well, I told you that TechSoup was a great resource for nonprofit organizations. Here’s another reason why.

The latest TechSoup By the Cup newsletter mentions a real gem for jump-starting your Web site.

Yann Toledano, host of TechSoup’s Web Building Forum, recently posted a link to Stoney deGeyter’s The Best Damn Web Marketing Checklist, Period!

Talk about a road map to a better Web site . . . . Do you want to learn about basic Web site marketing elements? Tweak your current Web site? Communicate better with your Web site designer? This checklist is for you.

deGeyter nails the key elements of Web marketing/design in easy-to-read bytes. His 20-page checklist guides the Web novice and the Web warrior. You’ll get concise advice for 23 Web site components, including:

Domain Name
Design
Architecture
Content
E-commerce

And deGeyter’s Web marketing checklist is free. Be sure to nab the PDF.

This rundown was first released a couple of years ago. A special thanks to Yann and TechSoup for spotlighting it this month for those of us who missed it. What a sweet find!

Has your nonprofit organization signed up for TechSoup? If not, you’re missing great tools like this checklist every day. Sign up now.

And be sure to return here often for more association management tips you can really use!